“Brevity is a great charm of eloquence.”
- January 3, 106 BC – December 7, 43 BC
- Roman
- Orator, Philosopher, Statesman, Lawyer, Author
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Quote
“Brevity is a great charm of eloquence.”
Explanation
This quote highlights the principle that concise expression enhances the power and appeal of speech. Cicero affirms that true eloquence is not about length, but impact—that clarity and force are often best achieved through brevity. When ideas are delivered succinctly, they are more memorable, persuasive, and respectful of the audience’s attention. Thus, brevity becomes a stylistic and strategic virtue in both rhetoric and communication.
As Rome’s greatest orator, Cicero deeply understood the art of persuasion. While capable of long, intricate speeches, he also recognized that rhetorical charm lies in saying much with few words. This quote reflects the classical ideal that speech should serve purpose, not self-indulgence, and that refinement and discipline in language reflect mastery. Brevity, in Cicero’s view, is not a limitation but a mark of elegance and control.
In the modern age—dominated by fast communication, limited attention spans, and digital brevity—Cicero’s wisdom is more relevant than ever. Whether in public speaking, writing, or everyday conversation, concise language often carries the greatest weight. His words remind us that eloquence is not about saying everything, but about saying the right things with precision, and that brevity, when used well, is one of rhetoric’s most compelling tools.
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