“If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on.”
- February 24, 1955 – October 5, 2011
- American
- Entrepreneur, businessman, industrial designer
- He brought to the world revolutionary products that combined technology and design at a high level, such as the personal computer Macintosh, iPhone, and iPad, and also revolutionized the music industry with the iPod, iTunes, and iTunes Store.
Quote
“If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on.”
Explanation
In this quote, Steve Jobs offers advice about the pursuit of one’s passion or purpose in life. He emphasizes the importance of not settling for something that doesn’t fully resonate with you, encouraging persistence and patience in the search for what truly fulfills you. Jobs compares this journey to finding a great relationship, suggesting that once you discover what you’re truly passionate about, it will only grow and deepen over time, much like a meaningful partnership. His words encourage a deep, committed pursuit of one’s dreams, with the belief that the most rewarding endeavors will continue to evolve and improve as time goes on.
Jobs’ own life and career serve as an example of this mindset. His passion for technology, design, and innovation led him to create groundbreaking products at Apple. He never settled for mediocrity or conventional approaches but instead constantly sought to improve and perfect his creations. His ability to stay committed to his vision, even through setbacks, resulted in products that not only transformed the tech industry but also created lasting relationships with users.
This quote can be applied today in various contexts, from career choices to personal relationships. It encourages individuals to pursue what they love, to be patient in the search for true fulfillment, and to recognize that the best things in life tend to deepen and improve with time. Whether it’s in technology, art, or personal growth, the idea of not settling for less and constantly striving for improvement remains a timeless piece of advice.