“The quality of decision is like the well-timed swoop of a falcon which enables it to strike and destroy its victim.”

Sun Tzu
Sun Tzu quotes
  • 544 BC-496 BC
  • Born in China
  • Military strategist, military strategist
  • Wrote “The Art of War” by Sun Tzu, establishing it as a classic of strategy and tactics

Quote

“The quality of decision is like the well-timed swoop of a falcon which enables it to strike and destroy its victim.”

Explanation

This quote from Sun Tzu emphasizes the importance of timing and precision in decision-making, likening it to the swift and decisive action of a falcon in hunting. Sun Tzu, an ancient Chinese military strategist, is best known for his work The Art of War, which outlines the principles of warfare and strategy. He believed that military success was not about brute force, but rather about careful planning and opportunistic action. The metaphor of the falcon suggests that decisions must be made at the right moment for maximum impact.

In modern contexts, this quote is relevant in business strategy, politics, and personal decision-making, where the ability to make swift and calculated decisions can lead to success. A leader or strategist must understand when to act and when to wait, avoiding rash or delayed moves. For example, Steve Jobs’ decision to launch the iPhone at the precise moment when the market was ready revolutionized the technology industry, demonstrating the falcon-like precision that Sun Tzu advocated.

The quote also resonates in military and law enforcement contexts, where decisions must be made quickly to prevent disaster or capitalize on opportunity. For instance, military operations often rely on rapid execution based on intelligence, ensuring that commanders can strike before the enemy has time to react, just like a falcon’s sudden, efficient swoop.


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