“Whenever I go on a ride, I’m always thinking of what’s wrong with the thing and how it can be improved.”

- December 5, 1901 – December 15, 1966
- Born in the United States
- Animator, film director, entrepreneur, producer
- Best known as the creator of Mickey Mouse, he established the animation film industry. As the founder of Disneyland, he is globally recognized as an iconic figure in the world of entertainment.
Quote
“Whenever I go on a ride, I’m always thinking of what’s wrong with the thing and how it can be improved.”
Explanation
In this quote, Walt Disney reveals his relentless pursuit of perfection and continuous improvement. Disney was not one to settle for the status quo; he constantly sought ways to enhance the experiences he created, whether through animation, storytelling, or the design of his theme park attractions. His critical eye was a core part of his success, as it drove him to constantly assess and evaluate every element of his projects, striving for innovation and excellence. This mindset of improvement not only applied to the rides themselves but to every aspect of his work, ensuring that Disney’s projects were always evolving and pushing the boundaries of what was possible in entertainment.
Historically, Disney’s commitment to improvement played a crucial role in shaping his creations. Disneyland, which opened in 1955, was a prime example of his attention to detail and desire for constant refinement. Each attraction and ride was designed to be more than just a simple amusement; Disney aimed to make each ride an immersive experience that would engage visitors emotionally and intellectually. He would often revisit rides and attractions to ensure that they met his high standards, looking for ways to make them more interactive, immersive, or innovative. This drive for perfection was also evident in his other ventures, including the development of new technologies in animation and the creation of new thematic environments in his parks.
In the modern context, Disney’s approach to continuous improvement remains highly relevant in industries such as technology, entertainment, and design. Today, the philosophy of constant iteration and optimization is integral to the development of products, services, and experiences. Whether in the creation of new rides, movies, or even digital platforms like Disney+, the focus on evaluation and enhancement ensures that the Disney brand remains innovative and relevant. Disney’s quote serves as a reminder that success doesn’t come from complacency but from an ongoing commitment to refinement and excellence.