“It’s not about charisma and personality, it’s about results and products and those very bedrock things that are why people at Apple and outside of Apple are getting more excited about the company and what Apple stands for and what its potential is to contribute to the industry.”
- February 24, 1955 – October 5, 2011
- American
- Entrepreneur, businessman, industrial designer
- He brought to the world revolutionary products that combined technology and design at a high level, such as the personal computer Macintosh, iPhone, and iPad, and also revolutionized the music industry with the iPod, iTunes, and iTunes Store.
Quote
“It’s not about charisma and personality, it’s about results and products and those very bedrock things that are why people at Apple and outside of Apple are getting more excited about the company and what Apple stands for and what its potential is to contribute to the industry.”
Explanation
In this quote, Steve Jobs emphasizes that the success of Apple is not driven by the charisma or personality of its leaders, but by the results and the products the company produces. Jobs points out that what truly excites people—both inside and outside of Apple—is the tangible impact the company has through its innovative products and the vision it represents for the tech industry. Apple’s ability to deliver high-quality, transformative products is what fuels excitement and loyalty, not just flashy personalities or superficial appeal.
Jobs’ focus on results and products highlights his belief that substance is what ultimately drives success. This approach was central to Apple’s success under Jobs’ leadership—emphasizing the importance of innovation and user-centered design to create products that would not only meet market demands but also push the boundaries of what technology could do. The Macintosh, iPhone, and iPad were all products that embodied this philosophy, focusing on functionality, design, and user experience.
Today, this quote serves as a reminder that long-term success in business, especially in industries like technology, is built on substance and achievement, not just appearances or personal influence. It encourages companies to focus on creating exceptional products and delivering real value to customers, which in turn drives excitement and loyalty. Jobs’ words underscore that innovation and quality are the true sources of a company’s lasting impact.
